About CutieSquad

CutieSquad is a weirdly cute indie brand from the Netherlands, created by husband and wife duo Gladys and Cephas. Together they bring chaotic kawaii energy to life through hand drawn characters, small batch merch, and a lot of snacks.

Gladys handles all things art, design, the shop, and orders, while Cephas takes care of production, stock, and the behind the scenes magic that keeps everything running. You’ll find them together at conventions across Europe, chatting with fans, launching new drops, and spreading questionable pigeon propaganda.

Every item is drawn with love, produced in small batches, and packed by hand. No mass production, no shortcuts, just original creations designed to last, stand out, and make you smile.

CutieSquad isn’t just cute, it’s a lifestyle. A tiny bit chaotic, proudly independent, and built with heart by two people who simply love creating it.

Made in the Netherlands • Ships worldwide