Wholesale

Looking for kawaii wholesale products with personality?

CutieSquad is a character-driven indie brand from the Netherlands, offering retailers a fresh mix of cute, funny, and mildly unhinged merch. From bestselling sticker sets and aesthetic stationery to t-shirts, tote bags, and small accessories, everything is designed in-house and produced in small batches.

We work with select concept stores, gift shops, and event sellers across Europe who want to offer something original. If you’re looking for small batch wholesale with a loyal fanbase and a bold style, you’re in the right place.

Why CutieSquad 

  • Unique, character-based designs with built-in storytelling
  • Strong visual identity with proven sell-through at events and shops
  • Small batch production — no mass-market duplicates
  • Popular across kawaii, indie, and alternative scenes
  • Backed by a growing online audience and loyal collectors

Wholesale details

  • Low minimums – 5 units per item
  • Mix & match – no fixed bundles, flexible combinations
  • B2B ready – invoices in EUR, Dutch-registered business
  • Worldwide shipping – fast and affordable, especially within the EU

Work together?

We love building long-term partnerships with shops that share our love for creativity and chaos.

Tell us a bit about your business and what you’re looking for and we’ll send over our current catalogue and terms.

📧 Email us at info@cutiesquad.com